What's the hype around the anti-wrinkle powerhouse Hyaluronic Acid?

Is Hyaluronic acid really all it’s cracked up to be? In short, Yes.

What is Hyaluronic Acid (HA)?
Hyaluronic acid is naturally present in human tissues such as skin, ligaments, tendons, and nerves. It acts as a connective tissue 'organiser' and helps to hold water. About a third of the total amount of HA in the entire human body is found in the skin. It is the main component of what gives your skin structure, and is responsible for that plump and hydrated look.

How does Hyaluronic acid help you?
As we age, the content of HA in the skin decreases, which may contribute to loss of freshness, hydration, moisture and elasticity in the skin and the development of wrinkles. Using hyaluronic acid in your skincare routine can help restore with its ability to penetrate the skin and unique moisturising and viscoelastic (both viscous and elastic) properties make the skin softened and restore its elasticity contributing a significant anti-wrinkle effect.

• Anti-aging
• Moisturising
• Wound healing
• Increase in skin elasticity
• Soothe & treat skin conditions such as eczema
• Calm facial redness

How is Hyaluronic acid so amazing?
HA can bind up to 1000 times its weight in water! In other words, it functions as a humectant and holds water molecules onto the surface of your skin to keep it nice and hydrated.

Is it safe?
Absolutely, Research shows that hyaluronic acid is safe to use. Reactions or adverse effects from hyaluronic acid are rare, and it's safe to use if you're pregnant or nursing

How often should you use it?
Everyday! We recommend including it in your morning and night skincare routine.

Does Hyaluronic acid interact with any other skincare ingredients?
Hyaluronic acid works well with most ingredients and can be layered with other serums, creams, peels or acids.

Check out our Hyaluronic acid + B3 & B5 serum to get started on your HA journey.